Privacy Policy
Last updated: June 2026
What we collect
Browsing the type content and taking the assessment require no account and collect no personal data. For free users, your assessment results and growth journal are stored only in your own browser (localStorage). The AI Coach (a premium feature) sends your messages to a secure AI provider (Anthropic) to generate each reply; messages are processed transiently to produce the response and are not stored on our servers. Coach history is kept only in your browser.
Premium sync across your devices
If you have Premium, we also store two things in our database, linked to your purchase email, so they follow you across devices and survive clearing your browser: (1) your assessment result (your type, wing, instinct and level), and (2) your growth-path data (daily check-ins, streak and completed exercises). This is the only personal content we keep on our servers, and only for premium accounts. You can have it deleted anytime by contacting us via the support page.
Purchases
When you buy Premium, payment is processed by Stripe. We store the email address associated with your purchase and a record that it is premium, so you can restore access on other devices via a magic link. We do not store card details — Stripe handles all payment information.
We use your email only to send your purchase confirmation and magic links to restore premium. We do not send marketing email and do not share your address.
Cookies & local storage
We use essential storage to run the app: a small entry to remember your chosen language, and browser localStorage to keep your assessment results, growth journal and premium status on your device. These are strictly necessary and always active. Stripe may set its own cookies during checkout on Stripe's secure pages to process your payment.
Analytics & advertising (Google Analytics & TikTok)
Only if you accept in the cookie banner, we load Google Analytics (to understand which pages and features are used, in aggregate) and the TikTok Pixel. It helps us measure the performance of our TikTok ads and reach people who might be interested. When active, it may set cookies and share limited event and device data (such as page views and your IP address) with TikTok, who acts as an independent controller for that data. It is never loaded if you decline, and you can change your mind anytime by clearing this site's storage. Separately, when you complete a purchase we send TikTok a server-side "purchase" conversion event so we can measure our ad spend; your email is irreversibly hashed (SHA-256) before it leaves our server, so TikTok never receives it in readable form. See TikTok's privacy policy for how they process this data.
Deleting your data
Clearing your browser data removes all your local results and conversations. To delete the email associated with your purchase, contact us via the support page.